We continue to make strides in the Group’s transformation through the implementation of a common business and operating model that we call “One Santander”, as well as in the roll-out of our global technology platform to boost growth and efficiency.
Banco Santander's structure is based on these five global businesses: Retail & Commercial Banking; Digital Consumer Bank; Corporate & Investment Banking; Wealth Management & Insurance; and Payments.
These five businesses are a key component of our aim to become a truly global and digital financial institution. This model enables us to manage the bank in a simpler and more efficient way and make the most of our global and local scale, network and technology to enhance the service we offer our customers. All of this helps drive profitable growth and create shareholder value.
Santander’s transformation began 10 years ago. Thanks to the development of our model, we generate more revenue with structurally lower costs and are getting closer to our goal: to be the most profitable bank in all the markets where we operate. In those 10 years, we have doubled the Group's profit, added 56 million customers and doubled our earnings per share.
Moreover, the development of global platforms with our own technology enables us to offer our customers competitively priced products and the best digital experience as well as to bolster operational efficiency and reporting clarity.
In 2024, our five global businesses recorded significant growth by leveraging our scale and technology. The synergy from our network collaboration between businesses (which we call “network effects”) enabled us to achieve revenue of EUR 20 billion, which accounts for 32% of Santander's total.